Brilliance Publishing for Retailers
Login
EMAIL
PASSWORD
Home Contact Us Advanced Search Shopping Cart
 

on-sale date
4/18/2017

Look For More:

Titles by this
Author

Titles by this
Narrator


Upside:
Profiting from the Profound Demographic Shifts Ahead

by Kenneth W. Gronbach    
Read by Tom Parks  


978-1-5366-6336-5
7 Compact Discs - 8 hours  (unabridged)
MSRP $29.99   Quantity:
Available for shipment on 4/6/2017.
The exclusive right to sell anywhere in the world in the English language only


978-1-5366-6337-2
1 MP3-CD - 8 hours  (unabridged)
MSRP $19.99   Quantity:
Available for shipment on 4/6/2017.
The exclusive right to sell anywhere in the world in the English language only

Back to Top

Publication Date: 4/18/2017

BUSINESS:  

Demographics not only define who we are, where we live, and how our numbers change. For those who can read beyond the raw figures, they open up hidden business opportunities that lie ahead.

What will happen when retiring Boomers free up jobs? How will Generation Y alter supermarkets? Which states will have the most dynamic workforces? Will American manufacturing rebound as Asia’s population declines?

Upside puts this powerful yet little-understood science to work finding answers. Demographer Kenneth Gronbach synthesizes reams of data to show how generations impact markets and economies, and how to target promising trends. Lively and full of surprises, the book explains: What each age group is likely to buy now and in coming decades • How profits dovetail with consumer numbers • What sectors are likely to grow or lag • How to make sense of the numbers to chart your own path • And more.

As waves of people are born and age, fortunes and futures are determined. Whether you’re an investor, marketer, executive, or entrepreneur, Upside helps you spot the potential for profits in ever-shifting demographics.

   


Prices, number of compact discs, and length listed for future releases are all pre-publication estimates and are subject to change until time of publication.



home | advanced search | shopping cart | contact us | privacy notice
© 2001-2016 Brilliance Publishing, Inc. All rights reserved. Brilliance® is a registered trademark of Brilliance Audio, Inc. 1-800-648-2312